West Balkans Machinery d.o.o. (WBM)
WBM is a company that has been actively driving development in the construction, agricultural, and mining industries for 30 years, providing expert and reliable support to our business partners. Our commitment to quality is recognized by world-renowned manufacturers such as HITACHI, MTU, RAMMER, Rubble Master and Donaldson, for whom we are the authorized sales and service distributor in the markets of Serbia, Bosnia and Herzegovina, and Montenegro, with a strategic focus on further territorial expansion.
The WBM team consists of dedicated, experienced, and loyal professionals, many of whom have been with us for over 15 years. Due to increasing business volume and further market expansion, we are looking for reinforcement—a new Construction and Mining Sales Representative to join our sales department.
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Job Description
As a Sales Representative for a premium brand of mining and processing equipment, you will be responsible for increasing sales and market share within the mining and cement industries across Serbia, Bosnia and Herzegovina, and Montenegro. This involves active product presentation, customer consulting, and support throughout the sales process, managing the sales funnel, and maintaining high levels of customer satisfaction.
The premium brand we represent offers a unique combination of projects, products, and services, providing comprehensive solutions for mineral processing technology with performance guarantees and full life-cycle service support.
Key Responsibilities:
- Actively identifying and contacting potential customers.
- Managing sales and project activities for assigned clients and markets.
- Understanding the customer's life cycle and technological processes to define complete solutions—a combination of project, product, and service.
- Advising customers on technical characteristics, key products, and innovations that support the entire technological process.
- Preparing and following up on quotes, contracts, and orders.
- Managing full-service projects.
- Managing the sales process and sales funnel.
- Collaborating with service and logistics teams to ensure comprehensive customer support.
- Partnering with the marketing team on planning and coordinating promotional campaigns, trade fairs, presentations, marketing materials, and digital content.
- Monitoring market trends and competition to propose effective sales strategies.
- Maintaining long-term relationships with existing and potential customers, as well as our principals.
- Providing timely and accurate reporting on sales, projects, activities, and market insights internally and to the principals.
Requirements:
- Bachelor’s degree or equivalent in mining, technical fields, or engineering.
- Proven experience in sales, negotiation, and sales process management.
- Minimum of 5 years of work experience in the sales of technical products, the cement industry, or mining.
- Understanding of industrial products, technical specifications, and equipment projects.
- Proficiency in computer skills and basic MS Office tools.
- Valid Category B driver's license.
- Excellent proficiency in English.
- Knowledge of an ERP system is preferred.
Skills:
- Excellent communication and negotiation skills.
- Consultative selling skills with a focus on understanding customer needs and proposing optimal solutions.
- Ability to prepare and adapt presentations for various stakeholder levels and target groups.
- Competence in preparing and presenting technical offers to customers.
- Ability to manage customer relationships and improve customer satisfaction.
- Analysis of competitive advantages and the value of proposed solutions, including pricing.
- Understanding and evaluating the profitability of projects and sales initiatives.
- Independence, proactivity, and result-oriented mindset.
Why West Balkans Machinery?
West Balkans Machinery stands out by offering a range of benefits to its employees, including:
- Work in a dynamic, creative environment that encourages new ideas.
- Opportunities for personal and professional development through diverse projects.
- The chance to be part of a market leader in sales of mining and processing equipment, construction machinery, filters, and spare parts for heavy-duty applications.
- Competitive salary and performance-based bonus opportunities.
- Private health insurance.
- Organized free transportation to the office.
- New Year’s celebrations and other employee social events.
- New Year’s plays and gifts for children, bringing a special magic to our company.
Location: Šimanovci, with frequent travel.
If you meet these requirements, please submit your application electronically at: konkurs@wbm.rs
Please note that only short-listed candidates will be contacted.
Application deadline: 15 days from the date of publication.





